The marketing for DC’s upcoming Shazam! movie is finally picking up steam. Over the past couple of weeks the studio has slowly been putting out more TV spots. And with the movie set to be released next month it was time for the big one! Another full trailer to hold us over for the next couple of weeks.
As for the trailer itself I thought it was really well done. The thing I liked about it the most is how they actually didn’t show much which is a good thing to me. For example, with Mark Strong unless you’ve read the comics we don’t know much about him from this trailer and the one they showed last year at SDCC. Warner Bros. in particular, has been guilty of showing too much of the story/footage with their trailers in the past. But not with Shazam! this time. They seem to be learning from their mistakes and taking a more laid back approach. Granted, the movie’s budgets isn’t in the same realms as the likes of Man of Steel/BvS and Aquaman. Shazam’s budget is much lower and is fully expected to make back its budget and much more.
When the trailer wasn’t showing us footage we had already seen the new material was a welcome sight. I must say the tone of this movie feels perfect. I love the chemistry between Freddy and Shazam! I do believe Freddy will steal the movie for me. How can you not love him? He’s basically acting like how anyone of us would act if we found out our best friend was a superhero. His performance comes across as so genuine and pure. As for Shazam himself, it’s going to be great to see how his journey evolves. While he’s having all of this fun at one point it’s going to get serious because Dr. Sivana does pose a genuine threat to him and his foster family.
The special effects for the movie look fine. There’s nothing that I have seen so far that has taken my breath way. There also hasn’t been anything that I think looks terrible. You can tell the film is on a smaller budget. And honestly, I know it might sound like I’m being too much of a DC fan, but the visuals don’t really bother me. With Shazam! I’m not looking for this overly complex story or a cinematic masterpiece. I’m just looking to have fun. And with everything I’ve seen so far I think I’m going to have a great time watching this movie.
What did you think of the trailer? Let me know your thoughts down below.
Shazam! is set to be released on April 5th